Internet Marketing Consultation
Our initial response to your request
for proposal will have already included one or two pieces of Internet
marketing advice - typical elements, our initial consult program. We
will take the brief marketing analysis and visibility study provided
to you as a starting point to better understand your market and your
online initiatives.
We will promptly and professionally
arrange for a conference meeting between our technical and marketing
staff, and your project manager, marketing, communications, and web
designers to learn the following:
Target audience and market
Corporate goals and online initiatives
Market competitors
Website programming and hosting specifics
Our team will then examine the website
and the online market space for the following:
Target audience's demographics
Search terms and their marketing value, volumes, and costs
Online competitive position and online opportunities to capture
motivated targeted searchers
of value
Technical issues affecting search engine indexation, suggested
improvements, and recommended strategies
We will develop an Internet Marketing
plan, provide Internet marketing advice and suggest technical improvements
to implement for your website.
We will make available to our clients
ongoing technical consults and appoint a dedicated Customer Relations
Manager to assist you with implementing our Internet Marketing Plan.
Further, we will develop and propose
to our clients an ACTIVE monthly Internet marketing plan detailing the
efforts and the allocated budgets, once a full discussion and analysis
of our client's online market place and cost to compete is has already
taken place.